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Tim Hayden

Tim leads EdelmanMobility in North America (US, Canada and Mexico), working with clients such as Kraft, Kellogg’s, Cars.com, Volkswagen, Hilton and Chevron.  He helps Edelman teams and clients understand the current and future landscape of mobility in order to develop appropriate integrated strategies and programs, including paid media (digital, OOH, broadcast), public relations, social media and CRM systems.

Prior to Edelman, Tim was co-founder and CMO at 44Doors, which developed a mobile marketing platform and mobile marketing services for brands such as Coca-Cola, AT&T, Reebok, Jackson Family Wines and Bank of America, among others. He was a founder and partner in other startups including NION Interactive, Blue Clover and GamePlan, an experiential agency that produced innovative campaigns for brands including AMD, Bacardi USA, Dell, Humana and IBM using the integrated “Live+Mobile+Online” methodology that Tim coined in 2007.

When not saving the world from bad mobile experiences, Tim sits on the board of Meals on Wheels and More, and spends time with his wife and son in Austin, Texas. Tim holds a bachelor’s degree in Political Science from Texas State University.