What Are They Saying and What Do I Do Now? – Social Listening and Follow Up
Listening to what is being said about your brand on the social Web is only the first half of the equation. The key to a successful social program: have a feedback process in place to ensure you are using the information you uncovered from listening.
In this session, we will answer the hottest questions around social listening:
1. How do I listen to the social Web?
2. What do I do with the feedback?
3. What does a successful feedback loop look like?
4. How do I create a follow up process?
You DO NOT want to miss this session!
Note: this session is a part of the eMarketing Summit which requires separate payment and registration. See our registration page for details.